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Elena Pierce

Chief Operating Officer


Making payments & banking the best it can be has been at the center of Elena’s twenty-five year+ career in the financial services industry. Elena is an industry recognized leader with deep expertise in all product lines and customer segments for the nation’s most prominent financial services brands: Dreyfus Mutual Funds (now BNY Mellon), Citi, Bank One (now Chase), Wachovia (now Wells Fargo), Huntington, First Federal (now South State) and Sandy Spring. Prior to joining in/PACT, Elena led sales and strategy efforts at Fiserv, primarily focused on serving credit unions and community banks.

Elena is excited about the evolving bank and fin-tech partnership. She believes it’s a necessary step to transforming financial services to the next level and making it akin to other consumer experiences. She is thrilled to lead in/PACT on its mission to make giving easy, while growing the world’s heart and contributing to financial service firms’ objectives.

Residing in Charleston S.C. with her husband and two children, Elena enjoys walks on Isle of Palms and Sullivan’s Island, dining out in Charleston restaurants, traveling, cycling on Daniel Island and in the studio, entertaining and arts philanthropy.