Reports

Research on loyalty and giving.

The data behind customer-facing giving at enterprise scale. Interactive reports and evidence you can share.

The $10 Billion Points Graveyard interactive report
Interactive report · Loyalty-Linked Giving

The $10 Billion Points Graveyard.

A quarter of US loyalty points are never spent, worth an estimated $10 billion a year. More than half of members would rather donate their rewards than redeem them, yet almost no program lets them. The full story, visual and interactive.

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Giving USA 2026, On the Record — the in/PACT ledger
Interactive report · Corporate Giving

Giving USA 2026, On the Record.

A record $617.2 billion in US giving, a corporate line that held still after inflation, and every figure carrying its source. The year's giving, recorded as a ledger.

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Coming soon

The Loyalty-Linked Giving Playbook

How points-to-donation mechanics turn dormant members into engaged givers.

Coming soon

Donation as a Reward

Why members want to give their rewards away, and why almost no program lets them yet.